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How to build your website content pages – Growing Good | Help Centre.
Guide to the different content blocks
Container blocks
Columns
Adding a column block allows you to:
- Place content side-by-side
- Stack content vertically
- Create structured sections
- Build responsive layouts
Adding Columns
- Once you have selected a Column block to add.
- Click
+ Add column.
- Inside the column, click
+ Add block.
- Choose the content block you want to insert.
- Add your content.


Slider Block
What the Slider Block Is Used For
The Slider block allows you to add up to five slides within a single animated container. Users can click the arrows on either side of the content to move between slides.
Sliders are ideal for:
- Customer quotes or testimonials
- Full-width images
- Promotional banners
- Highlighted messages
The slider blocks work best when the same content type is added to each slide.
Adding Content to a Slider
Within each slide, you can add:
- Text blocks
- Image blocks
- Banner blocks
To configure a slider:
- Add the Slider block.
- Click
+ Add slide
- Click
+ Add block
- Use the
+icon to add additional slides.
- Select the content block type for each slide.
- Adjust settings such as:
- Full width
- Spacing



Carousel Block
What the Carousel Block Is Used For
The Carousel block allows you to add multiple content blocks within columns that scroll horizontally in an animated slider format.
It is great for:
- Product showreels
- Image galleries
- Featured product selections
You can add content such as:
- Product cards
- Images
- Card blocks
The carousel blocks work best when the same content type is added to each column.

Adding Content to a Carousel
- Add the Carousel block.
- Click
+ Add item.
- Click
+ Add blockwithin the item.
- Choose the content block type.
- To add more items, click the existing block and use the
+icon on either side.
You can configure:
- Number of visible items
- Dots and arrows display
- Device responsiveness
Text Block
What the Text Block Is Used For
Text blocks allow you to add written content to your pages. They can be used on their own or inside columns.
Formatting options include:
- Text size and weight
- Bold, italic, underline, strikethrough, quotation
- Numbered and bulleted lists
- Indentation
- Text alignment
- Hyperlinks
- Clear formatting
These function similarly to a word processor.
A note about fonts - when you have chosen specific fonts in your theme settings these apply to the following: Title Fonts - apply to Heading 1-3
Subtitle font - apply to heading 4-6
Normal - default plain text sans serif font (not configurable)
Divider Block
What the Divider Block Is Used For
Divider blocks are visual elements used to separate sections of a page. They improve readability and create visual flow.
Available divider styles include:
- Waves
- Layered waves
- Splatter
- Brush
- Peak
- Diagonal
- Gradient
Each divider includes different variants that adjust styling and levels.

Configuring a Divider
After adding the block:
- Select the divider.
- Use the right-hand settings panel.
- Choose:
- Divider type
- Divider variant
- Background colour
- Shape colour
You can also invert the shape to move it to the top or bottom of the section.
The divider block colours should be used to connect two sections of a page together - make sure to use the same colours either above or below depending on the divider block to create a seamless look. Adjust the ‘spacing’ to pad out any areas between text and images.
Card Block
What the Card Block Is Used For
Card blocks combine multiple elements into one structured block with a background.
A card typically includes:
- An image
- Text
- A button
They are ideal for:
- Highlighting products
- Linking to recipes or events
- Featuring services
Card styling can be customised in your theme settings.

Adding a Card Block
- Add the Card block.
- Click
+ Add content.
- Select the blocks you want inside the card.
- Use the
+icon to add blocks above or below.
- Click Upload image to add an image.
- Adjust image height in settings.
Video Block
What the Video Block Is Used For
The Video block allows you to embed YouTube videos into your page.
This is useful for:
- Promotional videos
- Enterprise stories
- Tutorials

Embedding a YouTube Video
- Add the Video block.
- In YouTube, click Share on your video.
- Copy the end of the URL (e.g.
Ly5Ji4my0JI).
- Paste it into the video field.
The video will automatically embed.
Banner Block
What the Banner Block Is Used For
Banner blocks display an image with content layered on top. The image background is slightly darkened so text and other blocks stand out.
Banners work well for:
- Page headers
- Hero sections
- Promotional links
- Wide image sections

Adding a Banner Block
- Add the Banner block.
- Click
+ Add block to bannerto add content on top.
- Use the
+icon to add blocks above or below existing content.
- Click Upload image.
- Adjust banner height in settings.
full width’ so they span the full width of the page. Also setting the spacing between the block and what’s above or below it to ‘none’ .
Make sure to select images that work in the dimensions of the banner - images will need to be cropped to the correct dimensions before uploading.
Ideal dimensions of banner images: 1200px x 350 px Image Block
What the Image Block Is Used For
Image blocks allow you to add images to your pages. They can also be placed inside columns to display images side-by-side.
Images help tell your story visually and showcase your products or brand.
Adding an Image
- Add the Image block.
- Click Drop or Select file.
- Upload your image.
💡 Image best practices:
- Keep images under 1500px wide to maintain fast load speeds.
- Use high-quality images.
- When placing images side-by-side, ensure they are the same dimensions for a neat layout.
- PNG images with transparent backgrounds can work well against coloured sections.
Button Block
What the Button Block Is Used For
Button blocks create clear calls to action.
You can configure:
- Button label (text shown on the button)
- URL (where the button links)
- Variant
- Colour
- Size
Buttons work well alongside text or images when you want to direct users to another page.
Google Reviews Carousel
What the Block Is Used For
Displays animated Google reviews in a card format.
Each review includes:
- Reviewer name
- Review date
- Star rating
- Written review
Available variants:
- Card – Name at top, rating at bottom
- Testimonial – Rating at top, name at bottom
You can change the colour of the review block and add dividers to make it stand out and link to other sections of the page.

To enable the google reviews carousel to work you need to add a Google place ID in your theme settings under ‘general’ . Follow the link beneath the Google place ID field to find your businesses google place ID.
Google Reviews Badge
What the Block Is Used For
Displays your overall Google rating score and total number of reviews.
This provides social proof and builds customer trust.

USP Block
What the Block Is Used For
The USP (Unique Selling Point) block allows you to highlight key features of your business.
Each block includes:
- An icon (searchable by keyword)
- A title
- A subtitle
Ideal for showcasing benefits such as:
- Free delivery
- Local sourcing
- Sustainable packaging
This works best with multiple USP’s in columns - check out our Preset USP block in the ‘presets’ tab. Also work great in a ‘carousel block’ to add animation to the blocks.
Accordion Block
What the Block Is Used For
Accordion blocks allow you to create expandable sections.
Each item includes:
- A title (e.g. a question)
- A dropdown area where you can add different blocks to
This is ideal for:
- FAQ pages
- Policy explanations
- Large amounts of structured text
HTML Block
What the Block Is Used For
The HTML block allows you to add custom code within the page builder.
This can be used for:
- Custom newsletter forms
- Embedded surveys
- Third-party widgets
The system will validate whether the HTML is permitted before saving.


Button Group Block
What the Block Is Used For
Button groups allow you to add multiple buttons within a single block.
Buttons can be arranged:
- Horizontally
- Vertically

Adding a Button Group
- Add the Button Group block.
- Click
+ Add button.
- To add more buttons, select an existing button and click the
+icon.
- Adjust direction and alignment in the control panel.

